Managed services enable businesses to more successfully navigate a threat-laden enterprise landscape. Although an organization’s biggest IT, operations and security anxieties vary by region, industry and company size, what they’re most afraid of is generally the same across the board – lost profitability, client churn and a tarnished reputation.

In the Twitter age, no confirmed threat goes unpublished or unanalyzed, and it’s difficult for an organization to escape blame even if it’s only affected as a byproduct of another incident. The woes of retailer Target, which reported a 22 percent decrease in its client base in January following a massive data breach during the 2013 holiday season, serve to underscore consumer response to an enterprise that demonstrates less-than-exemplary information security, data management and business continuity.

According to a recent Business Continuity Institute study of nearly 700 enterprise respondents in 82 different countries, the top 10 most common perceived threats to disaster recovery and business continuity are:

  1. Unplanned IT outages
  2. Cyberattacks
  3. Data breaches
  4. Adverse weather effects
  5. Utility supply interruptions
  6. Fires
  7. Security compromises
  8. Health or safety incident
  9. Act of terrorism
  10. New laws or regulations

How managed services assuage anxiety
Managed services offer vast potential for companies to mitigate potential problems in many areas because a provider’s solutions are customized to the needs of the company. The above list offers a variety of incidents stemming from the company’s location, industry, employee behavior and general security management. Overseeing prevention and contingency plans that effectively respond to all of these potential hazards is time consuming, resource intensive and costly. While it’s impossible to prevent adverse weather or control regulatory measures, it’s possible to keep these threats from doing any real damage.

Managed services are scalable, so the amount of a provider’s involvement can correspond exactly a company’s anxieties and potential hazards. One organization may simply require online backup services via an offsite server in order to increase its data loss prevention activities. Another may want to virtualize nearly all of its infrastructure so its employees can stay connected and productive during a wave of bad weather. As a company’s needs change over time, it doesn’t have to rearrange its entire back-end infrastructure in order to keep danger at bay.