A recently released study by Markets and Markets on the mobile cloud market found the sector is poised to make rapid gains in the next five years.

According to the “Mobile Cloud Market by Application & by User: Worldwide Market Forecast and Analysis” report, the market is projected to increase an a compound annual growth rate of 37.8 percent between 2014 and 2019, jumping from $9.43 billion to $46.9 billion.

One of the reasons the mobile cloud market has picked up momentum as quickly as it has is because of the increased convenience realized through the use of the cloud. Information is available in a single, streamlined interface and can be accessed from anywhere with often just an Internet connection. This plays into the major factor driving the rise of the mobile cloud market, according to the report. An increased demand from consumers for connectivity has been met by cloud computing, as the technology provides interoperability and connections previously unavailable.

The study noted that the transition of mobile devices like smartphones and tablets away from being used solely as forms of communication or entertainment toward enterprise means has also helped to push the adoption of mobile cloud services, as users are interested in applications that allow them to access all of their data with a single click.

Businesses especially benefit from mobile cloud access
Since the creation of the Internet, nothing has quite shaken up the technology industry quite like cloud computing. As an increasing number of organizations are realizing the business benefits of the cloud, the services and applications that complement the technology have also grown more popular. Enterprises especially are able to experience advantages from the connectivity offered from the cloud, as enhancing the connection to clients and vendors enables improved responsiveness and agility.

As cloud-enabled mobile applications and services earn a larger foothold in the business world, protecting enterprise information is becoming a growing concern. Data security and privacy were both cited as key challenges in the report, and many organizations are held back from experiencing all of the benefits of the cloud because of security concerns. Deploying a cloud platform with the help of an experienced third-party service provider is a simple and reliable way to ensure sensitive data remains private and secure. Cloud service providers utilize tools and techniques like encryption when hosting client files, increasing the security of information and the benefits an organization can realize with the cloud.