Workplaces are becoming more disparate, and travel is getting more expensive. Companies are looking for alternatives to align objectives, create a sense of community, and generally drive business in the right direction. Video conferencing can replace the traditional meeting by allowing workers from all over the world to connect, share information, and make sure that everyone is pointed in the right direction.

What is video conferencing?

Video conferencing is the next evolution of the conference call. It allows employees and offices to connect without needing to be in the same physical location. Video conferencing adds the benefit of face to face interactions without the need for expensive travel. It also means that remote offices can share information and connect directly.

Why is it important for business?

Video conferencing does more than replace traditional meetings or conference calls. Video conferencing has several significant benefits for modern businesses.

Enables a digital workforce

More companies are using digital workers who are located around the world. This is a great choice for finding the right talent, understanding local cultures during expansion, and creating a global understanding of business. More than 80% of companies allow some level of telework. But connecting workers and creating culture can be difficult when everything is conducted via email. A face-to-face meeting can help workers connect with the people they work with.

Saves money

Companies save money with video conferencing because they don’t need to pay for expensive travel. Traveling around the world is exciting, but it also weighs on the company budget. Some travel may still be necessary, but by connecting remote offices digitally, businesses can minimize what’s needed.

Boosts productivity with remote team members

Culture and companionship at work is a huge productivity booster for team members. When someone is working remotely and feels disconnected from their workforce, they’ll be less focused and get less work done. By creating a sense of team, workers are more likely to keep on top of their work and stay organized, maximizing productivity.

So how do you find an exceptional video conferencing system?

There are several different options you should look for in order to make your conferencing system work well for your business.

  • Have space for enough people. If you expect everyone in your company to attend a video conference, make sure the software you choose has the capability of connecting that many individuals. It’s a good idea to future proof your system; make sure you have the ability to add more channels in the future if you need to.
  • Video quality. Although the user’s device will have a big influence on video quality, the system itself determines how much data it can transmit, and how quickly. Making sure your system is HD video capable will help keep pictures clear and detailed.
  • Group messaging. Sometimes a team member has a question that doesn’t need to be asked of the entire meeting. Being able to have small side conversations while the meeting is occurring can be helpful and reduce interruptions.
  • File sharing. Don’t remember to send a file after the meeting; send it to all screens during the meeting so that details can be discussed as necessary. The ability to share screens can also be beneficial.
  • Multiple connection methods. Expect that employees will be connecting through desktops, laptops, tablets, cell phones, and conference rooms. Ensure that the software can handle all types of devices connecting. Allow for regular calling in options, in case someone can’t use their video connection for some reason.
  • Recording. Minutes are a good way to record some aspects of the meeting, but not all of them. Recording the meeting can be a great way to share it with those who aren’t able to be present, or to use it as the foundations for a later webinar.

If you’re not sure how to construct a solid video conferencing system for your business, reach out to experts who can help you get started.